Cross-cultural sales training for 300 employees from around the world
A three-hour in-person workshop on B2B business development, B2B sales and local communication, held when Midea's global teams gathered in China.
- 300employees trained
iMpact Academy · Case studies
Selected training work from iMpact Academy, for leadership teams, sales teams and spokespeople preparing to work across borders. Looking for PR results? See the Reputation Management case studies.
6 training case studies
A three-hour in-person workshop on B2B business development, B2B sales and local communication, held when Midea's global teams gathered in China.
The 5R methodology, cross-cultural communication and management, and brand crisis management.
A 2.5-hour session for the group's senior leadership, held in person and online.
A three-hour workshop on the 5R methodology and local trust for managers about to be posted overseas.
A review of 23 outlets and 27 journalists, interview techniques and a mock interview, in a one-to-one session.
The 5R methodology, the essentials of localization and overseas communication, for company leaders deciding their global strategy.
Also trained: Tencent, ZTE, 1688, Pop Mart, HEYTEA, DNAKE, JUSDA and Dedao alumni in Singapore
University and business school partners