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Empowering Businesses To Thrive Internationally Through Impactful Media Coverage, Events, and Social Media Presence

The leading agency for global expansion

Empowering Businesses To Thrive Internationally Through Impactful Media Coverage, Events, and Social Media Presence

The leading agency for global expansion

TCLGreen Campaign at CES

At CES 2023, we amplified the #TCLGreen environmental initiative by securing one-on-one invitations with industry media outlets, securing earned media coverage and a feature story on Recycling Today. We also collaborated with renowned tech journalist, author, and influencer Marc Saltzman for a live broadcast across TV, radio, and online platforms. The broadcast appeared on top American outlets like Fox & Friends, Business First, and Tech It Out. Additionally, we partnered with Jim Harris, a top tech influencer and trusted voice at CES, to release a TCLGreen video. The post was pinned for over two hours and garnered over 4,500 views on the day of release.

LONGi at COP28

iMpact helped LONGi develop a comprehensive overseas communication plan for its attendance at COP28 and WEF24. This included communication planning, media strategy, preparing media responses, crisis management, and general media engagement. We elevated LONGi’s domestic and international media presence by issuing press releases and infographic media assets. Additionally, we facilitated media interviews for four senior LONGi spokespeople with premier media outlets. Similarly, at the World Economic Forum 2024, iMpact assisted LONGi with writing and publishing press releases and infographics while connecting two senior LONGi spokespeople with top-tier media, resulting in significantly more exposure than other clean energy companies at the events.

Bloomage at United Nations SDG Summit

Bloomage has been a leading producer of hyaluronic acid and other biomaterials for over 20 years.

iMpact has helped Bloomage achieve the following:

Media Promotion and Brand Building: Utilizing our unique 5R theory, we have successfully established a customized overseas media database of over 100 outlets for Bloomage. We have collaborated closely on brand positioning strategies and international media outreach, regularly crafting and disseminating press releases aligned with local mainstream ideologies.

Event Support: At the 2023 UN Sustainable Development Goals Summit in New York, Bloomage President Zhao Yan spoke on the company’s sustainability initiatives. iMpact provided comprehensive support, from spokesperson training and event PR to drafting and distributing press releases. As a result, Zhao Yan’s speech was widely covered by major U.S. media, including AP News, Yahoo Finance, and Benzinga.

Enhancing Female Leadership and Award Matching: To further solidify Zhao Yan’s leadership as a leading female executive, we have identified and aligned her with several prestigious awards and sought additional interview opportunities to enhance her influence within the industry.

Dreame at CES 2024

iMpact partnered with Dreame Technology at CES 2024 to secure significant earned media coverage through support at multiple events, content planning, and media outreach. This included mentions, coverage, or reviews from 28 outlets including CNN Underscored, The Verge, Android Police, ZDNet, and How To Geek. Dreame was also awarded a Best of CES Award from  outlets including Tom’s Guide, USA Today, Android Police and ZDNet.

CES Unveiled

At CES Unveiled, iMpact employees assisted clients in showcasing product features and highlighting key selling points to tech media representatives, laying the foundation for future coverage of our client’s products.

CES Pepcom

iMpact assisted portable drone photography client Hoover with product introductions to journalists and media at this important annual event.

CES Showstoppers

The Keenary heated towel bucket made its official debut at CES with iMpact securing an opportunity for product placement at the event. Visiting media and partners were able to experience the product firsthand at the entrance. This marked the first time in the history of Showstoppers with product placement at the event.

Writech Pop-Ups at Prestigious Universities

After extensive market research, iMpact assisted writing tool brand Writech to host pop-up events at major universities in the US, working with student organizations to reach over 5,000 students at the events and significantly build up the brand’s social media following.

Rokid Product Reviews

iMpact helped AR Glasses company Rokid secure 10 high-quality product reviews and feature articles with outlets including Forbes, Android Guys, MIXED, TechRadar, Digital Trends, and Dexerto.

NAVEE Product Reviews

iMpact supported NAVEE during and after CES 2023 to secure press release coverage, influencer coverage through collaboration with Jim Harris, and product reviews on leading outlets including Forbes, Wired, Tech Times, and more.

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